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17.12.2020
Video: „'Coca-Cola - The Original Way on Amazon' One of the First Content Formats on VOD“
Video of the virtuellen panel at the Branded Content Day regarding the series „Coca Cola – The Original Way“ on Amazon Prime with Margret Knitter.
Panelists:
Margret Knitter, LL.M., Member of the board of BCMA DACH
David Incorvaia, Founder & Managing Creative Director of LURE
Hugo Heimpel, Head of Production & Creative Producer of LURE
Moderator:
Sandra Freisinger-Heinl, Chair of the board of BCMA DACH